Power Point is one of those technologies people tend to use just because
it's there. It should be employed judiciously, however, because when
misused, it detracts from a presentation rather than adding to it.
Unskilled use of this technology can scatter audience attention rather
than focusing it.
The biggest danger is that using Power Point
tends to reduce rather than enhancing the speaker's ability to
communicate with the audience. An important presentation skill is using
eye contact to maintain rapport. Effective use of eye contact keeps an
audience focused on a talk.
Needless to say, when presenters
become so enraptured with their own Power Point presentations that they
can't stop looking at them, eye contact suffers, and consequently
audience rapport is lost.
Another problem arises when Power Point
screens are filled with small font type. This distraction is compounded
when the speaker reads this fine print to the audience -- even though
it's projected on the screen.
A speaker is not a reader, and
listening to a "speaker" read aloud from screens is uninteresting.
Instead of using eye contact to maintain rapport with the listeners,
unskilled presenters turn their backs, consequently losing their
connection with the audience.
Nevertheless, there are some
presentations that can truly be made better by using Power Point. If the
presenter wants to point out features of a building, a painting, or a
sculpture, or to explain a complex but clear and visible diagram, a
picture really can be worth a thousand words.
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